kotia
kōtia is the world’s first skincare range to use DEER MILK as an ingredient. For this project, we wanted to create a visual identity that embodies kōtia’s one-of-a-kind formulation and New Zealand roots. We did this through naming (kō-tia translated loosely from the maori word for young-woman and deer) - and with a colour palette inspired by the New Zealand landscape. We also created a deer logo with subtle ‘Ta-Moko’ tribal styling – a beautiful mark that communicates the product’s source and scarcity.